Behavioural science is the scientific study of human behaviour, and it combines research techniques from psychology and economics. The course offers an integrated training in advanced behavioural ...

When Psychology and Economics got "married", the product was Behavioural Science. Although this discipline has elevated theoretical and practical understanding of human behaviour to previously unseen ...

Five years ago, many in the ad industry, government and third sectors would have been wondering what the future of behavioural economics might hold. Would it be a subset of planning? A feature in the ...

LONDON, Dec. 16, 2025 /PRNewswire/ -- Foundermatcha Ltd has introduced a psychology-driven, AI-powered platform that acts as an autonomous networking agent for early-stage founders seeking technical ...

So, presumably the marketers have got it sussed and don’t need to learn anything from those of us on the academic side of behavioural science? Well, not necessarily, and especially not if they are ...