Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

At its 11th annual Developers Conference, Roblox unveiled a comprehensive suite of innovations designed to empower its creator community, including advances in anti-cheat systems, avatar realism, ...

SAN MATEO, Calif.--(BUSINESS WIRE)--Roblox Corporation (NYSE: RBLX), an immersive gaming and creation platform, today announced the release of its annual U.S. Roblox Economic Impact Report, alongside ...