AI Overviews and zero-click search are changing how people find information and how brands get discovered. As search shifts from links to answers, one question keeps coming up: What happens to SEO?

米国特許出願 20090006311(A1) 「AUTOMATED SYSTEM TO IMPROVE SEARCH ENGINE OPTIMIZATION ON WEB PAGES」がSEO(Search Engine Optimization)の関係者の間で注目を集めつつある。Yahoo!が出願した特許だ。ただの特許出願でありYahoo!が実際にサービスを提供するかは明らかではないが、サイトの ...

SEO will never go extinct, but it is entering a new evolutionary phase. As generative AI search engines reshape how people discover information, the definition of SEO needs to include optimizing for ...

Move over Search Engine Optimization (SEO), the new must-have marketing strategy is Generative Engine Optimization (GEO). Traditional SEO results have collapsed, taking $74 billion in marketing ...